Some of our work
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DID YOU KNOW THAT There ARE cost effective ways to developing a basic or professional and practical website that compliments your business or project and suits your budget.
NEW: Make sure you check out our list of practical plug-in features that add-on to your existing website. Take your site to the next level and take control.
PRACTICAL Things to keep in mind regarding your CURRENT OR NEW website THAT WILL MAKE A DIFFERENCE.
We can look after or every facet from start to finish
- Web Development (structure design, function)
- Website Design
- Search Engine Optimization (SEO)
- Project management
- Content Management
- Shopping Cart
- Ongoing updating
- Domain Name Registration
- Website Hosting
- Website Facelifts and upgrades
- Standby - Content updated within 12-24hrs
- Ask us about our Payment Retainer
- Available for Contract Work
Here are just some of our clients links to their websites.
Some of these sites are maintained by the owner and we are not responsible for and functions or errors that are not maintained by us.
There are many SEO myths and rumors we hear and read about everyday.
While there are SEO tricks that work for a time, but inevitably come back to haunt the website using them, most of SEO is knowledge and work. Or research and time, if you prefer. We have listed some of the more popular Search Engine Optimization Myths so please read and let the truth about SEO be revealed.
Firstly... What exactly is SEO?
It's an acronym and stands for search engine optimization. The theory is to optimize your website so that the search engines will like it, and then rank you height for search results. For example if you sell pork sandwiches, and someone types the phrase "pork sandwiches" into a search engine, ideally you would like your website to be the first result. The theory is if your website is the first result, you would then receive a bunch of traffic, which you would. That is if people actually search for the term "pork sandwiches". The bottom line is that SEO is optimizing your website so that it's friendly to search engines.
Myth: Your top ten search engine ranking can be guaranteed
The Truth: Some SEO firms will advertise a "guarantee" to have you listed in the top ten rankings. No one other than the search engines themselves can guarantee any ranking. Don't believe it. Trust their results for other clients and make your decision from actual client successes, not empty promises and guarantees.
Myth: In-House SEO Is Cheaper
The Truth: SEO professionals can get higher rankings faster because Search Engine Optimization and Marketing is complex, technical and has a steep learning curve. We also place a team at your disposal, including a copywriters, developers and SEO specialists and unless you have a room full of marketing staff dedicated to SEO it is hard to keep up. How much is 10, 15, 20 hours a month worth to you in a dollar amount? SEO professionals make you money by saving you that time and effort, at a cost you can afford.
Myth: Search Engine Leads Are Worth Less Than Other Leads
The Truth: Search Engine leads are the probably the most qualified leads, because they come from people searching for the exact products and services which the search engines have you indexed. They are looking for you, not the other way around. Keep in mind you must be targeting the right keywords, but that is the job of your SEO firm, to help you choose the right keywords.
Myth: Websites are optimized while they are being developed.
The Truth: A small percentage of designers and developers actually optimize pages for the search engines while they are building. Most search engine optimization is done after the fact, if at all. As many as 60% of all sites are not properly optimized to rank high in the search engines, so anything you do to optimize your site puts it ahead of your competitors who don't.
Myth: Simply inserting keywords in the keyword meta tag will help list your site for that keyword
The Truth: Most major search engines do not spider or index the keyword meta tag and those that do, if the keyword is not also in the copy of the same page, it's considered spam which could lower your rankings, not raise it. At best the keyword tag is used by directories when submitting your site.
Myth: The more times you repeat the keyword in the page, the higher it will rank.
The Truth: This is a little tricky since each algorithm uses different factors for ranking. A keyword density of 3 to 15% is recommended for tweaking the page for higher placement (depending on the individual search engine). Combined with other optimization efforts and tweaks, the proper keyword density will get listed higher. A keyword density that is too high will get listed lower or penalized.
Myth: Hidden links or text in a page can get your page ranked higher.
The Truth: Keyword stuffing and hidden links in the page can get your site penalized or banned if detected. It is considered spamming by some engines. Most people think it's not worth the risk.
Myth: The more reciprocal links to other sites you have, the higher your Google page rank goes.
The Truth: Outbound links to related and unrelated sites are factored into page rank. Unreciprocated links count higher than reciprocated links. The more quality inbound links to your site, the higher the PR, but nobody knows exactly how Google factors their PR and their algorithm is constantly adjusted. A million links to and from unrelated sites could drop your PR and if your site is found linking to obvious FFA or link farms, your site could be penalized as being 'guilty by association'.
Myth: You don't need to update your site to keep your rankings.
The Truth: By routine maintenance (removing outdated material, fixing broken links, queries, etc.) and updating your pages regularly, you are signaling the bots and crawlers to come back and re-crawl your site for changes to their listings. To maintain high standings, you need to keep at it and tweak the pages for better results if necessary. If neglected, your standings could easily slip out of the top rankings as new competing sites get indexed and optimized.
Myth: You can achieve higher rankings on a keyword without changing the code or content of the pages in your site.
The Truth: Not likely for long. Any elevated results will be temporary. If you want to steadily improve your ranking, you must make changes to your site that help the search engines spider it. You might temporarily raise your ranking by running regular queries and reports on search engines for your keywords but steady results are dependent on your willingness to optimize and tweak the code and content of your pages. A simple thing like fixing broken links can contribute to elevating your listings. It's one of the most overlooked search engine tweaks. Search engines will not continue to spider a site when it runs into a number of broken links.
Links to other information about SEO:
Like most businesses, there are those out there that want to make a quick dollar and as soon as they have your money you are on your own.
There are many sides to a successful website design - functions, design, development, content, images, code, databases, search engine listing (SEO), updating to name a few. Code is constantly changing and evolving at a very fast rate, on top of this some code only works on SOME browsers ie: Fire fox, Internet Explorer, Safari, Opera etc - it is very easy to get confused and it is this ignorance and lack of understanding that these sharks prey on.
Even though there are many templates or services out there, in the end you will get what you pay for and if you are not prepared to learn coding then you will come to grief down the track and will not have many options to do things with your new site than you would when it is custom designed to suit your needs, business and likes.
I get quite a few calls asking to get sites up-to-date with information or fixing things that don't work on some popular website browsers.
It never ceases to amaze me the state that "website designers" leave their customers - some can take up to 6months to do a 5minute change of email address or details.
From my experience in all businesses, it always comes back to the good old fashioned customer service. If the customer can rely on your services, there is no need to go elsewhere for the same service. Also business people hang with similar friends so a referral to others is very likely. Nothing beats word of mouth advertising.
At the end of the day it’s about converting the visitor to a customer - getting results!